Publicitário por profissão e cientista de dados por curiosidade. É especialista digital, desenvolvendo soluções de marca, negócio e comunicação. Planeja estratégias de analisando dados e hábitos de consumo. Além disso, atua em projetos de economia colaborativa.
A promessa de produtos personalizados ou gratuitos seduz os consumidores para que “paguem” determinados serviços com informações pessoais. Quantas vezes na vida clicamos em algo autorizando o acesso e a…
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